Bespoke Ads

A socio-economic experiment

I was going through my archive of Russian magazines from 1905—1907 and noticed I am much more likely to examine ads in them than I am to look at ads on Twitter or Instagram.

Easy and radical elimination of bedbugs and cockroaches using a special liquid, from the factory of "R. KÖLER and Co in Moscow".

That made me remember that, when I was a kid, I found it amusing to look at personal ads in local newspapers and magazines too. There was a goofiness and an innocence about them.